Arrival & reveal
Guests enter the branded venue, see the product story and receive driver assignments.
Las Vegas brand activations · Product launch venue
Make the campaign
playable.
Turn the brand into a competition guests can enter: customized simulators, live leaderboards, event naming, personalized trading cards and a private championship.
- 12Brandable stations
- 3 HRRecommended
- $2,995Venue from
- LiveResults
Recommended activation package
Three-hour full
venue canvas.
The three-hour buyout creates room for an arrival or reveal, branded racing competition, content capture and a final hour of open engagement. Venue pricing starts at $2,995 Monday through Thursday or $3,450 Friday through Sunday; production and branding are itemized separately.
Private activations begin December 1, 2026. Submit brand files and production requirements early; no private-facility activation can be booked before that date.
Audience25–50 guestsPress, creators, customers, distributors or internal teams.
Starting venue$2,995Three-hour weekday buyout before production scope.
BrandableHardware & resultsSelected stations, all 12 stations, leaderboards and outputs.
TakeawayTrading cardsUp to two personalized branded cards per guest in the event package.
Sample activation schedule
Reveal. Race.
Remember.
Guided trial
Practice and qualifying turn product interaction into measurable participation.
Branded competition
Hosted heats create live moments, leaderboard content and a champion.
Content & open play
Capture winners, distribute keepsakes and keep the campaign active.
Activation components
Build the brand system.
The proposal separates venue, production and guest experience so every cost is visible.
Environment
Own the venue
- Full-venue access
- Selected or all-station simulator branding
- Event naming and campaign messaging
Competition
Turn attention into action
- Branded leaderboard
- Qualifying and championship formats
- Live results and podium content
Keepsakes
Let the brand leave the room
- Branded trading card machine
- Custom trophies and event photography
- Personalized result moments
Brand brief
Tell us what must
be remembered.
The request is preselected to a brand activation and the recommended three-hour full-venue package.
Activation proposal● December 1 or later
Activation FAQ
Production
questions.
Can all simulators carry our brand?+
Yes. Brand all eight Pro simulators and four RC stations for a bundled scope, or select individual stations.
Can guests receive personalized keepsakes?+
The branded trading card machine event package includes up to 60 personalized cards for up to 30 guests.
Can the event include food and alcohol?+
Yes. Choose from four food packages. Three-hour events can add premium alcohol at $36 per person or remain alcohol-free.
How early are brand files due?+
The production deadline depends on the approved scope. Submit logos, colors, campaign language and required approvals with the initial brief whenever possible.